支付方式:支付宝,售后请发订单号至:[email protected]

【电子书】The New Rules of Retail 2nd Edition: Competing in the World's Toughest Marketplace by Robin Lewis , Michael Dart(mobi,epub,pdf)

【电子书】The New Rules of Retail 2nd Edition: Competing in the World's Toughest Marketplace by Robin Lewis , Michael Dart(mobi,epub,pdf)


In The New Rules of Retail , industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival in these dynamic times called for a business model based on three distinct competencies: preemptive, perpetual distribution; a neurological customer connection; and total control of the value chain. In the years since that book published, many of their predictions have come true. Now, they revisit timeless case studies like Ralph Lauren and Sears, as well as new additions like Trader Joe's, Lululemon, and Warby Parker, to assess how retailers must continue to evolve in the era of e-commerce, data mining, and tiered distribution. They also identify the five current trends that are currently driving consumer demand, including technology integration and channel consolidation, as exemplified by Jeff Bezos at Amazon. This is a fully revised and updated guide from two proven retail prognosticators.


购买和发货:
1.需要注册登录后方可购买。
2.购买后自动发送百度网盘链接到您的邮箱或在历史订单中查看下载链接。
3.无特殊说明,epub,mobi(kindle用),pdf三种格式都会提供。
4.音频为全文朗读有声书,mp3格式。


购买

  • 您还没有选择任何商品哦。

【电子书】The New Rules of Retail 2nd Edition: Competing in the World's Toughest Marketplace by Robin Lewis , Michael Dart(mobi,epub,pdf):等您坐沙发呢!

发表评论

您必须 [ 登录 ] 才能发表留言!