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【电子书】Heavy Hitter Sales Psychology: How to Penetrate the C-Level Executive Suite and Convince Company Leaders to Buy by Steve W. Martin(mobi,epub,pdf)

【电子书】Heavy Hitter Sales Psychology: How to Penetrate the C-Level Executive Suite and Convince Company Leaders to Buy by Steve W. Martin(mobi,epub,pdf)


The biggest challenge facing salespeople is securing meetings with C-level executives (CEO, CFO, CIO, and CMO) and convincing them to buy in the life-or-death meetings. This book helps salespeople understand how the C-level executive thinks and communicates and how to adapt their use of language to match C-level decision makers.


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